Comments for verbatim

Comment on Does my Facebook personality mirror my “real” personality? I hope not. by Jobsclark

Jobsclark — Fri, 11 May 2012 01:57:13 +0000

I don’t think so. There are other people in Facebook who pretend that they are someone else. But most of the time, your photos and status updates can reveal a lot about you.

Comment on Great clients, great results. by Luke W

Luke W — Fri, 04 May 2012 20:33:50 +0000

Great news and good to have such a valuable resource shared out for all to benefit from. Thanks, and good luck making another 10 successes down the line!

Comment on 100 Days and Counting: Wieden & Kennedy’s Salute to Olympic Moms by John

John — Tue, 01 May 2012 15:24:51 +0000

Interesting story and date. I support Chris in his opinion.

Comment on Great clients, great results. by Manuea R eyna

Manuea R eyna — Wed, 25 Apr 2012 19:43:44 +0000

it is a good idea when companies look at the online communities to get to the target market. good job!

Comment on 100 Days and Counting: Wieden & Kennedy’s Salute to Olympic Moms by Chris

Chris — Wed, 18 Apr 2012 18:13:20 +0000

All the … dust in here … making my eyes well up.

Comment on Disclaimer: Based on a true story by Manuela Reyna

Manuela Reyna — Fri, 13 Apr 2012 21:14:30 +0000

Good point on how companies look at online communities to target the customers

Comment on “BRIC by BRIC” sheds light on reaching consumers in developing countries by Ray Eisenberg

Ray Eisenberg — Fri, 06 Apr 2012 20:19:00 +0000

There is a vast difference between communicating in English in London with an American accent, and communicating to a for example, Russian-speaking community in CIS in English. Why do you need to engage in English? Why wouldn’t you want to tap into the power of community in it’s language of birth and choice?

Comment on Israel Loves Iran shows how online communities can forge real-world bonds by Chris

Chris — Thu, 05 Apr 2012 15:36:00 +0000

Glad you all enjoyed the post. I just noticed that they have set up a website to feature conversations and messages from around the world as this continues to grow: http://www.israelovesiran.com/

Enjoy.

Comment on “Don’t Buy This Jacket” is a Big Brand Moment for Patagonia: Consumer Responses to Patagonia’s Black Friday Campaign by Christine

Christine — Tue, 03 Apr 2012 23:37:09 +0000

1. Does a campaign like this make you a more loyal buyer, or does it feel like a ploy? Can it be both?
It makes me a more loyal buyer, but I still have my suspicions. After finding out that Unilever makes both Dove AND Axe products, I lost trust in the Dove brand and am now more wary of what’s really driving campaigns like this. However, I do recognize that no matter the cause, a business is still a business and has to make profit somehow–campaigns that seem underhanded may actually not be, at the core.

Comment on “BRIC by BRIC” sheds light on reaching consumers in developing countries by Maya Foley

Maya Foley — Tue, 03 Apr 2012 19:38:37 +0000

Hi Cindy,

I agree that we all have a fundamental human desire to be part of community but I think this desire comes from the need to belong, not the need to share and be heard. In group psychology, individual behavior typically conforms more to the group consensus than it would in an isolated setting. This can lead to phenomena like “group think” in which a false consensus is reached because individuals fail to express views that are not consistent with the group’s views. Like you mentioned, this human desire to belong “transcends geography, culture, gender, age…”

What this makes me wonder is: at Communispace, how do moderators and community managers compensate or account for group biases?