﻿<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" ><channel>
	<title>verbatimPosts tagged with Communispace</title>	
	<link>http://blog.communispace.com</link>
	<description>market research, social media, the internet, culture, and breakthroughs that matter.</description>
	<lastBuildDate>Tue, 07 Feb 2012 22:13:54 +0000</lastBuildDate>
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		<title>Vote for Verbatim: Best Marketing &amp; Advertising Blog in Boston</title>
		<link>http://blog.communispace.com/enjoy/vote-for-verbatim-bostinno-awards/</link>
		<comments>http://blog.communispace.com/enjoy/vote-for-verbatim-bostinno-awards/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 15:15:58 +0000</pubDate>
		<dc:creator>Devon J.</dc:creator>
				<category><![CDATA[enjoy]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6670</guid>
		<description><![CDATA[Verbatim is in the running to be named best Marketing &#38; Advertising Blog by the good folks at BostInnovation, thanks to your nominations. We’re up against some stiff competition.

Each week, we work hard to bring you new research, consumer insights best practices, social media observations, and hopefully some laughs.

All we need is your votes – it’s easy! Just head over to the <a href="http://bostinno.com/2012/02/01/vote-now-bostinno-insider-awards-may-the-best-content-win/" target="_blank">BostInno Insider Awards</a>, and select Verbatim from under the Marketing &#38; Advertising: Company blog category.<a class="more_link" href="http://blog.communispace.com/enjoy/vote-for-verbatim-bostinno-awards/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What drives consumers’ green behaviors, and how does it affect purchase decisions?</title>
		<link>http://blog.communispace.com/align/green-attitudes-and-purchase-decisions/</link>
		<comments>http://blog.communispace.com/align/green-attitudes-and-purchase-decisions/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 19:10:23 +0000</pubDate>
		<dc:creator>Stephanie B.</dc:creator>
				<category><![CDATA[align]]></category>
		<category><![CDATA[Behavior]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[opinion]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6645</guid>
		<description><![CDATA[Green and socially responsible marketing will continue to be a big part of the conversation in 2012.

When consumers can see how their purchasing power is an opportunity to make an impact on the environment, they become fiscally conscious of how brand choice can go beyond products alone.
<a class="more_link" href="http://blog.communispace.com/align/green-attitudes-and-purchase-decisions/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Discussing Children’s Screen Time: Benefits and Consequences</title>
		<link>http://blog.communispace.com/learn/children-screen-time/</link>
		<comments>http://blog.communispace.com/learn/children-screen-time/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 21:08:21 +0000</pubDate>
		<dc:creator>Manila A.</dc:creator>
				<category><![CDATA[learn]]></category>
		<category><![CDATA[Behavior]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6580</guid>
		<description><![CDATA[Last week I presented our research study, <a href="http://www.communispace.com/uploadedFiles/ResearchInsights/Research_Patterns/MacroTrends_TechFastForward_PlugInToSeeTheBrighterSideOfLife.pdf" target="_blank">Tech Fast Forward: Plug in to See the Brighter Side of Life</a>, to a select audience attending the 2012 International Consumer Electronics Show in Las Vegas (which drew over 150,000 people—a new record!). I spoke on one of the Kids@Play panels with <a href="http://joanganzcooneycenter.org/Staff-82.html" target="_blank">Carly Shuler</a> of the Joan Ganz Cooney Center.<a class="more_link" href="http://blog.communispace.com/learn/children-screen-time/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Best Buy’s Retail Seasonality Discovery: It’s all about consumer behavior</title>
		<link>http://blog.communispace.com/align/retail-seasonality-about-consumer-behavior/</link>
		<comments>http://blog.communispace.com/align/retail-seasonality-about-consumer-behavior/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 17:02:22 +0000</pubDate>
		<dc:creator>Kassandra D.</dc:creator>
				<category><![CDATA[align]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Companies]]></category>
		<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[retail]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6572</guid>
		<description><![CDATA[This has been a peculiar winter in New England—on Saturday it was 59 degrees. Despite the unseasonably warm weather, all I wanted to do was stay close to home, make soup and look into what sort of marathon television opportunity Bravo had on offer. My own behavior in large part mirrors what Best Buy validated via an innovative research program in their Communispace community—seasonality in retail is largely about behavior and not about weather, location or calendar anchors. Customer behavior should then drive the retail calendar of marketing plans and offers.<a class="more_link" href="http://blog.communispace.com/align/retail-seasonality-about-consumer-behavior/">MORE&#8230;</a>]]></description>
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		<slash:comments>1</slash:comments>
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		<title>5 Market Research Online Community Case Studies (Webinar Download)</title>
		<link>http://blog.communispace.com/align/5-market-research-online-community-case-studies/</link>
		<comments>http://blog.communispace.com/align/5-market-research-online-community-case-studies/#comments</comments>
		<pubDate>Wed, 07 Dec 2011 18:23:23 +0000</pubDate>
		<dc:creator>Chris O.</dc:creator>
				<category><![CDATA[align]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[groundswell]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Listening]]></category>
		<category><![CDATA[market research]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6417</guid>
		<description><![CDATA[In 2012, according to Greenbook Research Industry Trends’ Fall 2011 Report, Market Research Online Communities (or MROCs) will see “massive” adoption by research buyers. As traditional sources of insight (focus groups, consumer panels) suffer problems with recruiting, attrition, decreased relevance, and respondent fatigue, more brands are turning to market research online communities to build more intimate relationship with consumers.
<a class="more_link" href="http://blog.communispace.com/align/5-market-research-online-community-case-studies/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Lovely, Shiny, and New: The Top 5 Problems with Communispace’s New Digs in the Innovation District</title>
		<link>http://blog.communispace.com/enjoy/communispace-new-office-in-innovation-district/</link>
		<comments>http://blog.communispace.com/enjoy/communispace-new-office-in-innovation-district/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 15:27:26 +0000</pubDate>
		<dc:creator>Chris O.</dc:creator>
				<category><![CDATA[enjoy]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[Pop Culture]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6326</guid>
		<description><![CDATA[  5. Our views make me want to stare out the window all day like Jack Donaghy. Good god, Lemon.  4. Lego Man has started feeling way too at home He appeared suddenly and mysteriously (even @Lego_Group claimed to not &#8230;<a class="more_link" href="http://blog.communispace.com/enjoy/communispace-new-office-in-innovation-district/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Is Your Brand Setting Trends with Community?</title>
		<link>http://blog.communispace.com/align/is-your-brand-setting-trends-with-community/</link>
		<comments>http://blog.communispace.com/align/is-your-brand-setting-trends-with-community/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 14:28:22 +0000</pubDate>
		<dc:creator>Amanda F.</dc:creator>
				<category><![CDATA[align]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6201</guid>
		<description><![CDATA[With Paris Fashion Week in full motion, it’s a timely opportunity to think about how brands are “setting the trend.” While some fashion brands are on the Communispace roster, our clients are always, metaphorically, putting their products and services on the runway. And we all know a consumer insights analyst or marketers Holy Grail is truly, "how do I get ahead of the curve in terms of trends?"<a class="more_link" href="http://blog.communispace.com/align/is-your-brand-setting-trends-with-community/">MORE&#8230;</a>]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Getting Smart about the Latino Market: Our in-house Hispanic Think Tank</title>
		<link>http://blog.communispace.com/learn/getting-smart-about-the-latino-market-our-in-house-hispanic-think-tank/</link>
		<comments>http://blog.communispace.com/learn/getting-smart-about-the-latino-market-our-in-house-hispanic-think-tank/#comments</comments>
		<pubDate>Thu, 15 Sep 2011 17:29:52 +0000</pubDate>
		<dc:creator>Manila A.</dc:creator>
				<category><![CDATA[learn]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Global]]></category>
		<category><![CDATA[hispanic]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[People]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6137</guid>
		<description><![CDATA[Here’s a question for you: If roughly 16% of the U.S. population today self-identifies as <a href="http://quickfacts.census.gov/qfd/states/00000.html" target="_blank">Hispanic or Latino</a>, what percentage of your client services organization should be dedicated to understanding this rapidly growing market?  One percent? Two percent? Five percent?  
<a class="more_link" href="http://blog.communispace.com/learn/getting-smart-about-the-latino-market-our-in-house-hispanic-think-tank/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Real Consumer Insights Have Arrived in Australia: Webinar</title>
		<link>http://blog.communispace.com/align/australia-consumer-insights-webinar/</link>
		<comments>http://blog.communispace.com/align/australia-consumer-insights-webinar/#comments</comments>
		<pubDate>Thu, 01 Sep 2011 20:33:44 +0000</pubDate>
		<dc:creator>Anne M.</dc:creator>
				<category><![CDATA[align]]></category>
		<category><![CDATA[AU]]></category>
		<category><![CDATA[Behavior]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Listening]]></category>
		<category><![CDATA[webinar recording]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6080</guid>
		<description><![CDATA[Here at Communispace, we’ve been working really hard to bring companies like <a href="http://www.qantas.com.au/fflyer/dyn/program/welcome" target="_blank">Qantas Frequent Flyer</a>, <a href="http://www.frucor.co.nz/" target="_blank">Frucor</a>, <a href="http://www.tasteliving.com.au/" target="_blank">Taste Living</a>, and <a href="http://www.anz.co.nz/about-us/" target="_blank">ANZ National Bank</a> (NZ) unique and sometimes surprising or unexpected insights about their customers. Listening to and gaining trust with customers is so critical for companies today, as it informs every aspect of the business.<a class="more_link" href="http://blog.communispace.com/align/australia-consumer-insights-webinar/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Let&#8217;s Get Appy!</title>
		<link>http://blog.communispace.com/align/lets-get-appy/</link>
		<comments>http://blog.communispace.com/align/lets-get-appy/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 13:40:53 +0000</pubDate>
		<dc:creator>Jen R.</dc:creator>
				<category><![CDATA[align]]></category>
		<category><![CDATA[Communispace]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.communispace.com/?p=6046</guid>
		<description><![CDATA[This year we set out to do something different. We wanted to develop an entirely new brand experience that would allow Communispace’s sales force, employees, clients, and agency partners to tell the Communispace story - easily and effectively.

Communispace is a unique offering. If you’ve worked with us, you understand what we do. But that very uniqueness makes it a difficult story for many to retell. There are all kinds of situations where this might apply. For example, an agency partner may be including a Communispace community as a part of a recommendation to their client—and we’re not there to explain. Or maybe an existing client is planning on sharing a big insight with a larger internal team—who isn’t aware of the community or the activities within it. Without the right tools, that story can easily be a complex one to tell.<a class="more_link" href="http://blog.communispace.com/align/lets-get-appy/">MORE&#8230;</a>]]></description>
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		<slash:comments>0</slash:comments>
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